The CLP Marketing Blog

Welcome to the CLP Advertising Blog your go-to resource for practical marketing strategies, SEO tips, AI trends, and small business growth insights.

Our articles are written by Ellie Clare the owner of CLP Advertising based in Western Australia, designed to help local businesses improve visibility, automate workflows, and build authentic brands online.

You can also check out our How-to-guides and FAQ's page to find more about marketing.

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2026 Content Marketing Trends | CLP Advertising

2026 Content Marketing Trends | CLP AdvertisingEllie Clare Published on: 12/12/2025

Learn the key 2026 content marketing trends and how to use websites, social media, YouTube, LinkedIn and AI to boost your SEO and visibility.

WebsitesSocial MediaYouTubeContent Marketingcontent marketing strategy for small businesshow to improve SEO with contentevergreen content strategymulti-channel search marketingYouTube marketing for businesses
2026 Content Marketing Trends | CLP Advertising

2026 Content Marketing Trends | CLP Advertising

2026 Content Marketing Trends | CLP AdvertisingEllie Clare
Published on: 12/12/2025

Learn the key 2026 content marketing trends and how to use websites, social media, YouTube, LinkedIn and AI to boost your SEO and visibility.

Blog PostsSearch OptimsationSocial MediaBlog ContentDIY MarketingWebsitesGooglePhotographyMarketing
The 5 Tools We Use Daily | CLP Advertising

The 5 Tools We Use Daily | CLP Advertising

The 5 Tools We Use Daily | CLP AdvertisingEllie Clare
Published on: 19/06/2025

The 5 Tools We Use Daily to Manage Client Marketing Campaigns

DIY MarketingMarketingProductivity
How to Conduct a Local Listing & SEO Audit | CLP Advertising

How to Conduct a Local Listing & SEO Audit | CLP Advertising

How to Conduct a Local Listing & SEO Audit | CLP AdvertisingEllie Clare
Published on: 08/05/2025

Local Listing & SEO Audit

SecurityDIY MarketingWebsitesGoogleMarketingProductivity
Building Trust in a World of AI

Building Trust in a World of AI

Building Trust in a World of AIEllie Clare
Published on: 06/04/2025

Building Trust in a World of AI

DIY MarketingWebsitesGoogleMarketingProductivity
Content Marketing vs Social Media

Content Marketing vs Social Media

Content Marketing vs Social MediaEllie Clare
Published on: 27/03/2025

Learn the difference between content marketing vs social media and how South West WA businesses can use both to grow online.

DIY MarketingMarketingProductivity
Professional Business Photography

Professional Business Photography

Professional Business PhotographyEllie Clare
Published on: 13/02/2025

Transform your South West WA business with professional business photography. Discover how high-quality visuals can boost engagement, credibility, and SEO.

DIY MarketingPhotographyProductivity

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Author Bio

Ellie Clare | CLP Advertising

Ellie Clare is a digital marketer, graphic designer, photographer, content strategist, and the founder of CLP Advertising & Photography Services.

Specialising in SEO, social media strategy, content marketing, and visual storytelling. Ellie helps businesses grow with authentic, data-driven marketing that actually connects.

After a life-changing accident led her to start CLP, Ellie turned a personal challenge into a purpose-led career. Her mission is to make the internet a better, more human place; one piece of content at a time. She’s passionate about helping others find their voice online, and her efforts have earned her multiple local business awards.

When she’s not working with clients or behind the lens, you’ll find her hiking, mountain biking, or kayaking with her loyal sidekick, Monty, the retired working dog who still has plenty of energy to spare.

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