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The list of Frequently Asked Questions – FAQ below is to help you get the quick answers you are looking for.

Frequently Asked Questions - FAQ CLP Advertising & Promotional Services

FAQ: Should I pay for Facebook Ads?

The short answer is yes; you can post regularly, create great posts and at the end of the day due to the Algorithm updates and continually growing contest for newsfeed space you need to be running paid Facebook ad campaigns. Read more about this topic.

FAQ: How often should I update my website?

Regular website updates are more likely to perform better than a website with content that hasn’t been updated. While a site with static content is technically a website, it is only going to serve as a digital brochure and produce little to no leads.

FAQ: Should I have a blog?

Using a blog to drive traffic to your website is by far one of the most used tactics for digital marketing if blogs are used in conjunction with a reliable SEO tactic they can be instrumental in your marketing arsenal. 

FAQ: How often do I need to post a blog?

It is essential to understand how search engines work to answer these questions well. Read our search engine blog. Search engines will index your site as often as you publish a blog or other content. But one thing you need to remember is quality over quantity! So if you can provide a quality blog post monthly then post monthly, if you can write quality blogs weekly then post weekly. 

FAQ: How do I get people to read my content?

What do you think will catch your reader’s attention? Great Headlines are the main thing that comes to mind. That said over time, your reputation can become a factor too. The main goal of your content is not only to get people to your website but to get them to subscribe to it.

FAQ: What is SEO?

SEO stands for Search engine optimisation; it is a way to get your content discoverable by search engines. SEO done well, it will increase the traffic to your website.

FAQ: Why is SEO important?

Important is kind of an understatement. It is essential if you want your website found online. 

FAQ: What is a keyword?

Keywords are a word and|or phrase used by people searching on the internet. These “words” help them find relevant websites, images, products or other types of information. It is best to have an idea of Keywords when you create content for your website or blogpost.

FAQ: What determines search engine rankings?

In all fairness, this can’t be answered honestly, Because not even Google will answer this question directly. It is generally speculated that ranking is based on relevance and authority. The best we can say is to achieve a high search engine ranking is to create relevant and exciting content on your website that is optimised with specific keywords and\or topics. Read more

FAQ: What is sponsored Facebook post?

When you see a sponsored post of Facebook, it means that it is relevant to other things you have searched for online. It is a paid ad by a business or person who is looking to target people within a specific category.

FAQ: Is social media important to my business?

To answer this question, you need to understand your target market; the chances are that if you Target Market is between the ages of 13 to 65, then they are on one or more social media platform on a daily basis. 

Businesses that commit and invest in social media can create awareness, drive traffic to their website, interact with customers on messenger, build brand loyalty, and increase sales.

More Frequently Asked Questions

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FAQ: How do I know which social media channels to use?

Again knowing your target audience will help you answer this question. Your leading platforms are Facebook, Instagram, Twitter, LinkedIn, and Pinterest. Then it would help if you determine which platform your target use more often. Research is the best way to find demographics and behavioural patterns of your target audience. It also helps to consider the content that you will share with this audience.

FAQ: Is email marketing still effective?

Email marketing is probably one of the most effective strategies for marketing if used effectively. It is classed as being more private, personal and reliable. With people checking their inbox on a regular basis or emails being pushed to a notification on their phones. Using a catch subject can really draw your subscribers to view your email and engage with it.

FAQ: Can I buy an email list to help me get started?

Yes, you can, but it is a waste of money and will only cause you more headaches than help you. Organically growing your email list is the best way to go, it will be full of people who want your emails. A small list of subscribers is more valuable than a big list of emails.

FAQ: What is (CTA) call to action?

CTA is a way to ask your viewers to take a specific action. A call to action is typically written as a command. For example; “Call Now” In the world of digital marketing a CTA usually in the form of a button or a link.

FAQ: Should I use a professional copywriter?

We highly recommend using a professional copywriter or at least have a professional proofreader|copywriter look over your content with content driving the digital media world. A well-written blog post or website content will help you draw much more attention.